Blend is expanding our Performance Creative team and seeking a talented and forward-thinking Digital Art Director with a strong foundation in graphic design. This role is perfect for someone who thrives on innovation, creativity, and leveraging data to craft performance-driven campaigns. As a key player, you will collaborate with Creative Leads to shape and execute concepts, delegating tasks to a team of editors and motion/graphic designers. You'll also play a vital role in client interactions and pitches, using insights and creativity to bring ideas to life. If you’re excited by the challenge of crafting impactful creative for the fast-evolving digital landscape, let’s connect!

What You’ll Do

• Lead Creative Vision: Drive strategic initiatives and inspire a team of designers to deliver performance-focused, visually compelling work.

• Optimize Processes: Design and implement workflows and cross-functional projects to streamline creative production across the team.

• Client Engagement: Represent the creative team on client calls, pitch innovative ideas, and attend virtual or in-person meetings as needed.

• Creative Development: Craft concepts and visual strategies for performance-driven digital campaigns across platforms like Facebook, Instagram, TikTok, YouTube, Amazon, and more.

• Team Support: Offer visual direction, including storyboarding, concept mockups, mood boards, and brand guidelines, ensuring creative assets are aligned with brand and performance goals.

• Collaborate Across Channels: Work closely with Performance Creative Leads to ensure channel-specific playbooks and methods are integrated into ad campaigns.

• Project Oversight: Manage creative briefs, timelines, and deliverables while overseeing the production of high-quality visual assets.

• Creative Innovation: Champion the evolution of client creative strategies by leading brainstorming sessions and turning initial ideas into groundbreaking executions.

• Competitor Analysis: Conduct competitive research to keep client strategies ahead of the curve.

• Foster Efficiency: Develop templates and reusable assets to maximize efficiency for designers and editors.

• Leverage AI Tools: Explore and apply emerging AI design tools to enhance production efficiency without compromising quality.

What You’ll Bring

• Experience: 5+ years in a digital advertising agency or in-house marketing team, ideally with a focus on performance marketing.

• Portfolio: A stellar digital portfolio showcasing innovative concepts and performance-driven creative solutions.

• Platform Expertise: Hands-on experience designing ads for platforms like Facebook, Instagram, TikTok, YouTube, and other paid media channels.

• Design Skills: Advanced proficiency in Figma and Adobe Creative Suite, with a strong grasp of typography, layout, prototyping, and user-centric design principles.

• Motion Graphics Knowledge: Experience conceptualizing and storyboarding for motion graphics, with the ability to guide design teams effectively.

• Leadership: Proven ability to inspire and lead a team of creative professionals, fostering collaboration and innovation.

• Strategic Thinking: Strong understanding of performance marketing objectives and a modular approach to creative development.

• Communication: Exceptional verbal and written communication skills, with the ability to present ideas and feedback clearly to teams and clients.

• Education: Bachelor’s degree in design or a related field, or equivalent professional experience.

• Adaptability: Comfortable in a fast-paced environment, balancing multiple priorities while maintaining attention to detail.

Why Join Blend?

At Blend, we believe in creating exceptional work by fostering an environment of collaboration, creativity, and innovation. If you’re passionate about performance-driven design and want to shape the future of digital advertising, we’d love to have you on our team.

Apply now and help us craft the creative solutions of tomorrow.